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Traditional Procurement vs. B2B Marketplaces: Which Is Better?

Introduction

Traditional sourcing methods and contemporary B2B platforms are becoming more important as firms streamline procurement. Companies have long explored ways to save expenses and boost buying efficiency. Digital platforms have expanded procurement options beyond manual bidding and tendering. This article examines procurement from pre-internet methods to B2B marketplace innovations, assessing their efficiency and potential future developments.

What is Procurement in Their Purchasing?

It involves discovering, agreeing, etc. to conditions for buying products, services, etc. from a supplier, generally through tendering or bidding.

Direct and Indirect Procurement

Unlike purchasing, company sourcing may be complicated. There are two kinds: Indirect and Direct purchases.

Direct Purchases

Direct purchases target bulk items or services to get a discount.

Indirect Procurement

Indirect procurement aids daily corporate processes.

Examples of Direct and Indirect Procurement

A firm needs raw copper to make kitchen appliances. This is an example of direct procurement. On the other hand, coffee is an indirect sourcing for manufacturing workers.

Procurement 1.0: Pre-Internet

We may study pre-internet procurement 1.0. Before the internet, individuals tried competitive bidding or tendering, largely bilaterally.

Procurement 2.0: Internet-Based Operations

Internet operations are our 2.0 priority. Gartner says all methods begin with independent web research, as seen below.

Closed Platforms in Procurement 2.0

Some huge firms developed closed platforms to acquire bulk amounts for their group companies after the internet. They saw that if they could enhance the potential with other large companies, they could cut more.

E-Tendering and E-Bidding

E-tendering began as procurement 2.0, but these platforms are still quite discriminating regarding buyer organisations. Most big corporations accepted. Sellers join these internet-like platforms under stringent constraints to quote, bid, or join e-tenders.

Challenges with Closed Platforms

Closed implies organically reaching things is impossible. Their major emphasis isn’t merchandise either! Only quotations and tenders are handled. Large enterprises generate network influence on these platforms. All want to quote them on their products and services since they always pay.

B2B Marketplaces and Their Growth During Pandemics

Some B2B marketplaces grew during pandemics. Industrial B2B markets target consumers who are generally direct or indirect buyers. B2B markets are not close to e-tendering or e-bidding.

Procurement 3.0: Emergence of Internet Markets

This is buying 3.0—the emergence of internet markets open to all firms. Industrial supplier and manufacturer websites are problematic. They often contain empty webpages with unnecessary information, lacking blog strategies or PDF catalogue products. Thus, these markets served their items. Products allow leads and prospects to reach them.

Procurement 4.0: The Future of Procurement

How about procurement 4.0? I expect 4.0 in 5–10 years. More buyers will be targeted. Firms will debate between buyer enablement vs. sales enablement, demand creation vs. lead generation, paid ads vs. organic and qualified leads, etc.

Integration of B2B Marketplaces with Enterprise IT Stacks

The open B2B platforms will also empower buyers. In the future, B2B marketplaces will connect with enterprise IT stacks. For example, there will be automated quotation control. ERP systems may be coupled with B2B marketplaces to obtain seller quotes when stock drops unexpectedly.

Opportunities for Projects Using B2B Marketplaces’ Data Sets

Other initiatives can benefit from the vast data sets provided by B2B marketplaces. For instance, by uploading 1,000 project goods, companies can obtain 3,000 prices or more with equivalent products.

The Role of AI in B2B Marketplaces

With AI, product pages, forms, and sitemaps may be customised to empower buyers. These B2B platforms can provide more personalised product pages, and sellers can modify them as needed.

Potential for Payment Solutions on B2B Platforms

We can also develop payment solutions. Expensive payments can be managed on these platforms.

Conclusion

Traditional processes have a solid base, but B2B markets provide better efficiency and flexibility. As procurement methods improve, B2B platforms will provide enterprise IT system integration, sophisticated data utilisation, and AI-driven personalisation. Businesses must adapt to 4.0 advances to stay competitive and maximise current sourcing techniques.

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December 20, 2024